Key Colors A/W 23/24

Each of our Key Colors encapsulates the essence of the motivational forces that will drive the consumer by 2023.

This season our colors reflect the multifaceted journey of life. After such a challenging period, consumers will adjust and refocus on building their future. As a result our A/W 23/24 key colors encapsulate the diverse lifestyles and motivational forces which will drive the consumer, such as healing, discovery, transformation, simplicity and pleasure.

For some, health and healing will be a priority, while for others, discovery and travel will reignite the imagination. After such a challenging period, people will adjust their lifestyle and focus on building their vision of the future, and the colors they are drawn to will reflect this.